BesideShop.com Privacy Policy

BesideShop.com knows that you care how information about you is used and shared and we appreciate your trust in us to do that carefully and sensibly. This notice describes the privacy policy of BesideShop.com. By visiting BesideShop.com, you are accepting and consenting to the practices described in this Privacy Policy.

Controllers of Personal Information

Any personal information provided to or gathered by Meru Software Pvt Ltd under this Privacy Policy will be stored and controlled by Meru Software Pvt Ltd (the data controller), at Hyderabad -500074.

BesideShop.com, Inc. and its controlled Indian subsidiaries are participants in the Safe Harbour programme developed by the Indian Department of Commerce. These Meru Software Group companies have certified that they adhere to the Safe Harbour Privacy Principles agreed upon by the INDIAN. For more information about the Safe Harbour and to view these Meru Software Pvt Ltd Group companies' certification, visit the U.S. Department of Commerce's Safe Harbour website. If you would like to contact Meru Software directly about the Safe Harbour programme, please send an e-mail to info@besideshop.com.

What Personal Information About Customers Does BesideShop.com Gather?

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The information we learn from customers helps us personalise and continually improve your shopping experience at BesideShop.com. We use your information to assist sellers in handling orders, deliver products and services, process payments, communicate with you about orders, products, services and promotional offers, update our records and generally maintain your accounts with us, display content such as wish lists and customer reviews and recommend merchandise and services that might be of interest to you. We also use this information to improve our platform, prevent or detect fraud or abuses of our website and enable third parties to carry out technical, logistical or other functions on our behalf.

Here are the types of information we gather.

Information You Give Us: we receive and store any information you enter on our website or give us in any other way. You can choose not to provide certain information but then you might not be able to take advantage of many of our features. We use the information that you provide for such purposes as responding to your requests, customising future shopping for you, improving our platform, and communicating with you.

Automatic Information: we receive and store certain types of information whenever you interact with us. For example, like many websites, we use "cookies" and we obtain certain types of information when your Web browser accesses BesideShop.com or advertisements and other content served by or on behalf of BesideShop.com on other Web sites. Click here to see examples of the information we receive.

E-mail Communications: to help us make e-mails more useful and interesting, we often receive a confirmation when you open e-mail from BesideShop.com if your computer supports such capabilities. We also compare our customer list to lists received from other companies in an effort to avoid sending unnecessary messages to our customers. If you do not want to receive e-mail or other mail from us, please adjust your Customer Communication Preferences.

Information from Other Sources: we might receive information about you from other sources and add it to our account information.

By using or continuing to use the site you agree to our use of your information (including sensitive personal information) in accordance with this Privacy Policy, as may be amended from time to time by BesideShop.com in its discretion. You also agree and consent to us collecting, storing, processing, transferring and sharing information (including sensitive personal information) related to you with third parties or service providers for the purposes as set out in this Privacy Policy.

We may be required to share the aforesaid information with government authorities and agencies for the purposes of verification of identity or for prevention, detection, investigation including cyber incidents, prosecution and punishment of offences. You agree and consent for BesideShop.com to disclose your information, if so required under the applicable law.

About cookies

"Cookies" are small files placed on the hard drive of your computer. Besideshop uses cookies to provide services to you and help ensure account security. Most cookies are "session cookies," meaning that they are automatically deleted from your hard drive once you end your session (log out or close your browser).

Besideshop uses cookies on certain pages of the website to:

·         Allow you to enter your password less frequently during a session. 

·         Provide information that is targeted to your interests. 

·         Promote and enforce trust and safety. 

·         Offer certain features that are only available through the use of cookies. 

·         Measure promotional effectiveness. 

·         Analyse our web page flow.

Cookies we use for trust and safety (Flash cookies) – Besideshop uses Flash cookies, which are cookies written with flash technology, to help ensure that your account security is not compromised and to spot irregularities in behavior to prevent your account from being fraudulently taken over. For information about managing Flash cookies,

Your choices about cookies – We offer certain features that are only available through the use of a cookie. You are always free to decline cookies if your browser permits. However, if you decline cookies, you may not be able to use certain features on the website, and you may be required to reenter your password more frequently during a session. Learn how to set your browser to accept cookies.

Web beacons

A web beacon is an electronic image placed in the web page code that can serve many of the same purposes as cookies. Web beacons are used to track the traffic patterns of users from one page to another in order to maximize web traffic flow.

Does BesideShop.com share the Information it receives?

Information about our customers is an important part of our business and we are not in the business of selling it to others. BesideShop.com shares customer information only as described below and with BesideShop.com, Inc. and the subsidiaries which BesideShop.com, Inc., controls and that are either subject to this Privacy Policy or follow practices at least as protective as those described in this Privacy Policy.

• Affiliated Businesses We Do Not Control: We work closely with affiliated businesses. In some cases, such as Marketplace sellers, these businesses operate stores at BesideShop.com or sell offerings to you at BesideShop.com. In other cases, we provide services jointly with or on behalf of these businesses. Click here for some examples of co-branded and joint offerings. You can tell when a third party is involved in your transactions and we share customer information related to those transactions with that third party.
• Third Party Service Providers: We employ other companies and individuals to perform functions on our behalf. Examples include fulfilling orders, delivering packages, sending postal mail and e-mail, removing repetitive information from customer lists, analysing data, providing marketing assistance, providing search results and links (including paid listings and links), processing credit card payments and providing customer service. They have access to personal information needed to perform their functions, but may not use it for other purposes. Further, they must process the personal information in accordance with this Privacy Policy and as permitted by the applicable law.
• Promotional Offers: Sometimes we send offers to selected groups of BesideShop.com customers on behalf of other businesses. When we do this, we do not give that business your name and address. If you do not want to receive such offers, please adjust your Customer Communication Preferences.
• Business Transfers: As we continue to develop our business, we might sell or buy stores, subsidiaries or business units. In such transactions, customer information generally is one of the transferred business assets but remains subject to the promises made in any pre-existing Privacy Policy (unless, of course, the customer consents otherwise). Also, in the unlikely event that BesideShop.com, Inc. or substantially all of its assets are acquired, customer information will of course be one of the transferred assets.
• Protection of BesideShop.com and Others: We release account and other personal information when we believe release is appropriate to comply with the law; enforce or apply our Conditions of Use and other agreements; or protect the rights, property or safety of BesideShop.com, our users or others. This includes exchanging information with other companies, organisations, government or regulatory authorities for fraud protection and credit risk reduction. Obviously, however, this does not include selling, renting, sharing or otherwise disclosing personally identifiable information from customers for commercial purposes in a way that is contrary to the commitments made in this Privacy Policy
• With your consent: Other than as set out above, you will receive notice when information about you might go to third parties and you will have an opportunity to choose not to share the information.

Whenever we transfer personal information to countries outside India in the course of sharing information as set out above, we will ensure that the information is transferred in accordance with this Privacy Policy and as permitted by the applicable laws including but not limited to Information Technology Act, 2000 and the rules framed thereunder.

How Secure Is Information About Me?

• We work to protect the security of your information during transmission by using Secure Sockets Layer (SSL) software, which encrypts information you input in addition to maintaining security of your information as per the International Standard IS/ISO/IEC 27001 on "Information Technology Security Techniques Information Security Management System-Requirements".
• We reveal only the last four digits of your credit card numbers when confirming an order. Of course, we transmit the entire credit card number to the appropriate credit card company during order processing.
• We maintain physical, electronic and procedural safeguards in connection with the collection, storage and disclosure of personal information (including sensitive personal information). Our security procedures mean that we may occasionally request proof of identity before we disclose personal information to you.
• It is important for you to protect against unauthorised access to your password and to your computer. Be sure to sign off when you finish using a shared computer. Click here for more information on how to sign off.

What About Third-Party Advertisers and Links to Other Web sites?

·         BesideShop.com may work with other companies who place cookies or web beacons on our websites. These companies help operate our websites and provide you with additional products and services. They are subject to confidentiality agreements with BesideShop.com and other legal restrictions. BesideShop.com does not permit any of these companies to collect personal information using cookies or web beacons on our websites.   

·         Some of these companies — DoubleClick and MediaPlex — are our service providers who place cookies that help us serve our own content and compile anonymous site metrics and analytics. We require these companies to use the information they collect only to provide us with these services under contract.

·         BesideShop.com does not permit third-party content on BesideShop.com (such as an item listing) to include cookies or web beacons, although this may still happen from time to time. If you believe a listing may be collecting personal information or using cookies, please report it to spam@BesideShop.com.

·         Web TV users: The temporary cookie placed on your computer is only valid for your current BesideShop.com session. Once you sign out of BesideShop.com, the temporary cookie is removed.

What Information Can I Access?

BesideShop.com gives you access to a broad range of information about your account and your interactions with BesideShop.com for the limited purpose of viewing and, in certain cases, updating that information. This list will change as our website evolves.

What Choices Do I Have?

• As discussed above, you can always choose not to provide information, even though it might be needed to make a purchase or to take advantage of such BesideShop.com features as Your Profile, Wish Lists, Customer Reviews and BesideShop Prime.
• You can add or update certain information on pages such as those referenced in the Which Information Can I Access? section. When you update information, we usually keep a copy of the previous version for our records.
• If you do not want to receive e-mail or other mail from us, please adjust your Customer Communication Preferences. (If you do not want to receive Conditions of Use and other legal notices from us, such as this Privacy Policy, those notices will still govern your use of BesideShop.com and orders placed with BesideShop.com, and it is your responsibility to review them for changes.)
• If you do not want us to use personal information that we gather to personalise advertisements we display to you, please adjust your Advertising Preferences.
• The Help menu on the menu bar of most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie and how to disable cookies altogether. Additionally, you can disable or delete similar data used by browser add-ons, such as Flash cookies, by changing the add-on's settings or visiting the website of its manufacturer.

However, because cookies allow you to take advantage of some of BesideShop.com's essential features, we recommend that you leave them turned on. For instance, if you block or otherwise reject our cookies, you will not be able to add items to your Shopping Cart, proceed to Checkout, or use any BesideShop.com products and services that require you to Sign in.

Are Children Allowed to Use BesideShop.com?

Use of BesideShop.com is available only to persons who can form a legally binding contract under the Indian Contract Act, 1872. If you are a minor i.e. under the age of 18 years, you may use BesideShop.com only with the involvement of a parent or guardian.

Notices and Revisions

If you have any concern about privacy or grievances at BesideShop.com, please contact us with a thorough description and we will try to resolve the issue for you.

Our business changes constantly and our Privacy Policy and the Conditions of Use will change also. We may e-mail periodic reminders of our notices and conditions, unless you have instructed us not to, but you should check our website frequently to see recent changes.

Unless stated otherwise, our current Privacy Policy applies to all information that we have about you and your account. We stand behind the promises we make, however, and will never materially change our policies and practices to make them less protective of customer information collected in the past without the consent of affected customers.

Examples of Information Collected

Information You Give Us

You provide most such information when you search, buy, bid, post, participate in a contest or questionnaire or communicate with customer service. For example, you provide information when you: search for a product; place an order through BesideShop.com or one of our third-party sellers; provide information in Your Account (and you might have more than one if you have used more than one e-mail address when shopping with us) or your Your Profile; communicate with us by phone, e-mail or otherwise; complete a questionnaire or a contest entry form; compile Wish Lists or other gift registries, provide and rate Reviews; and employ other personal notification services such as such as Available to Order Notifications. As a result of those actions, you might supply us with such information as: your name; address and phone number; credit card information; people to whom purchases have been dispatched (including addresses and phone numbers); content of reviews and e-mails to us; the personal description in your Your Profile; and financial information.

Automatic Information

Examples of the information we collect and analyse include: the Internet protocol (IP) address used to connect your computer to the Internet; login; e-mail address; password; computer and connection information such as browser type and version; operating system and platform; purchase history, which we sometimes aggregate with similar information from other customers to create features such as Best Sellers; the full Uniform Resource Locators (URL) clickstream to, through and from our website (including date and time); cookie number; products you viewed or searched for; and any phone number used to call our [.] customer service number. We may also use browser data such as cookies, Flash cookies (also known as Flash Local Shared Objects), or similar data on certain parts of our website for fraud prevention and other purposes. During some visits we may use software tools such as JavaScript to measure and collect session information, including page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page.

Information from Other Sources

Examples of information we receive from other sources include: updated delivery and address information from our carriers or other third parties, which we use to correct our records and deliver your next purchase or communication more easily; account information, purchase or redemption information and page-view information from some merchants with which we operate co-branded businesses or for which we provide technical, fulfillment, advertising or other services; search term and search result information from some searches conducted through the Web search features offered by Meru Software Pvt Ltd Group Companies, Alexa Internet and A9; search results and links, including paid listings (such as Sponsored Links from Overture); and credit history information from credit bureaus, which we use to help prevent and detect fraud and to offer certain credit or financial services to some customers.

Information You Can Access

Examples of information you can access easily at BesideShop.com include: up-to-date information regarding recent orders; personal information (including name, e-mail, password, communications and personalised advertising preferences and address book); payment settings (including credit-card information and gift certificate, gift card and cheque balances); e-mail notification settings (including Alerts, Available to Order notifications, Delivers, Recommended for You and newsletters); recommendations (including recent product-view history, prior-order history and Favourites); Wish Lists and Marketplace seller accounts and Your Profile (including your product Reviews, Requests and Recommendations, your Listmania lists, "So You'd Like to..." guides, personal profile, people you tagged as interesting, and Meru Software Pvt Ltd Friends).